Rooted Voice

Keep your customers close, every month.

For clinics, golf clubs and local businesses

Send your clients a newsletter they want to read.

I write and design your monthly newsletter. You give me 15 minutes, approve the draft, and send it from your own account. No blank page, no missed months, no agency runaround.

15 minutes of your time a month Your list stays yours One person does the work
Your ClinicNovember

Your logo and colours, the same every month

A note from the owner

Your voice, written from a 15-minute chat

3 moves for your back this winter

photo

One useful idea your clients can use today

Clinic news · Holiday hours

What they need to know, short

This month's question: What helps you stay active when it's −20?

Book a visit

One question to reply to, one clear action

Why newsletters stop

Most business newsletters fade by month three.

Nobody has time to write it

The front desk is busy, and the owner is with clients. The newsletter slides to "next week."

The blank page wins

You know your business. Turning it into an issue every month is a different job.

The template sits empty

Free templates look fine. They don't write themselves, and they don't send on the 1st.

I take the whole job off your desk, and it goes out every month.

How it works

Fifteen minutes from you. A finished issue from me.

  1. We talk for 15 minutes

    A short call or a voice memo: what's new, what clients keep asking, what's coming up.

  2. I write and design it

    Your draft arrives within 5 business days, built in the tool you already use.

  3. You approve and send

    One round of changes is included. You send it from your own account, to your own list.

20th

We talk

25th

Draft in your inbox

28th

You approve

1st

It goes out

In every issue

Written, designed and ready to send.

Every issue ends with one question your customers answer by hitting reply, so you hear from them every month.

  • A note from you, written in your voice
  • One useful tip or story your clients can use
  • Your news, events and hours
  • One question your readers answer by hitting reply
  • Last month's best replies, shared with permission
  • A "forward to a friend" line, so readers bring you new ones
  • Each reader greeted by first name
  • A 3-number report after each issue: opens, clicks, replies
  • Subject line and preview text
  • Built in Mailchimp, Cyberimpact, Beehiiv, or as a PDF
  • Photos chosen and licensed properly
  • A print-ready version for your front desk or clubhouse
Who it's for

Businesses whose clients come back.

Clinics

Physio, chiropractic, massage, acupuncture. Keep patients well between visits and remind them you're here.

Written as patient education: no testimonials, no "best in town", no promised results.

Golf clubs

Events, course news and one member story each issue, so members stay connected all season.

Ask about the sponsor option: local ads your club sells can cover the cost.

Local shops and studios

Salons, bakeries, florists, studios. A short monthly note keeps your regulars coming back.

Seasonal business? The quarterly plan sends one issue each season.

Samples

See how an issue reads on a phone.

Most people open newsletters on their phones. These two samples were built for fictional businesses to show the format.

COULEE CREST GOLF CLUBMember newsletter
From the GM
On the course
Upcoming events
Book a tee time
Coulee Crest Golf ClubSample · fictional club
WILLOWMERE WELLNESSNovember 2026
3 moves for your back this winter
Meet the team
Clinic news
Book a visit
Willowmere Wellness CentreSample · fictional clinic

Want to see your own business in it? I'll rebuild one section of your newsletter, or one of your recent posts, as a sample. Free, and yours to keep.

Ask for a sample section
Rate card

Clear prices. No hourly billing.

You pay per issue, not per hour. Each issue is about five hours of interviewing, writing and design, from 15 minutes of your time.

More to say

Plus

$550 a month

A 4-page issue every month, with everything in Essential and two rounds of changes.

Most clinics and clubs

Essential

$350 a month

A 2-page issue every month: a 15-minute chat, your note, three useful sections, your news, licensed photos, a print-ready copy for your front desk, and one round of changes.

For seasonal businesses

Quarterly

$350 an issue

The Essential issue four times a year, one for each season.

Founding offer

My first three clients get their first three issues at half price: $175 each.

  • Extra page in any issue$125
  • Extra round of changes$50
  • 3 social posts from each issue$90 / month
  • QR sign-up counter card$75
  • Sign-up form and welcome email$150
  • Design only (you supply the text)$250 / issue

Prices in Canadian dollars. A one-time $300 setup builds your template and masthead; it's waived for founding clients. Monthly plans start with three issues, then continue month to month; stop any time with 30 days' notice. Golf clubs can fund their newsletter with local sponsor ads they sell to members.

About

Hi, I'm Juan.

I've designed newsletters and magazines for decades, including years running my family's print shop. I've lived in Red Deer for 19 years.

In 2013 I co-published The Community Voice, a Red Deer community magazine: 5,000 copies a month, funded by local businesses. Rooted Voice brings the same idea to email.

When you work with me, you deal with one person: the one who writes, designs and delivers your newsletter. No account managers. No agency hustle that turns a simple job into a big project.

Your newsletter goes out on time, looks like your business, and sounds like you.
Questions

Before you ask.

Do I need special software?

No. I build each issue in the tool you already use: Mailchimp, Cyberimpact or Beehiiv. If you have none, Mailchimp's free plan is enough for a small list. If your clinic books through Jane, the patients who agreed to marketing email can sync to Mailchimp.

Who sends it?

You do, from your own account. Your list stays yours, and I never handle your client or patient list.

What if I have nothing to say this month?

That's normal. Fifteen minutes of questions gives me enough for a full issue.

Our last newsletter got no response. Why would this one?

Because it asks. Every issue ends with one easy question your customers answer by hitting reply, and the next issue shares a few answers. Replies come straight to your inbox, and they tell you what your customers want.

How long does each issue take?

Your draft arrives within 5 business days of our chat. One round of changes is included.

Can I get a printed version?

Yes. Every issue comes with a print-ready version for your front desk or clubhouse.

Is there a contract?

Monthly plans start with three issues, then continue month to month. Stop any time with 30 days' notice.

Contact

Book a 15-minute chat.

Call, email, or let's meet for coffee in Red Deer.

Phone

Helpful to include:

  • Your business name and website
  • What you send clients now, if anything
  • The best time to reach you